FOCUSED NUTRITION

Water is an essential nutrient and is considered the nutrient most critical for survival. Losses in body water of just 10-15% can cause death, with animals able to tolerate much higher fat or protein losses.

Decades of research into the microbiome and nutritional interventions such as prebiotics and probiotics reveals how diet influences the gut microbiome and ultimately contributes to pet health.​

Water is vital to health. How much water should pets drink, are there differences between cats and dogs, and how can pets be encouraged to drink?

Diet, a controllable factor that influences the gut microbiome, offers a daily opportunity to contribute to gut health.

A tailored nutritional approach can help overweight or obese pets lose weight.

The water needs of pets should not be overlooked.

Up to 63% of pet cats and 59.3% of pet dogs are overweight or obese, and this condition is linked with serious health risks. However, many pet owners do not recognize their dog or cat is overweight or how nutrition can help manage healthy weight–and a healthier life—for their pet.